Tuesday, May 5, 2009


As graphic designers I think it's important to not only look at images that are successful, but also the sketches of images that weren't so successful to see the progression. Here are a few of Obama logo designs that didn't make it. I personally don't like them very much, so I'm glad they weren't chosen, but I can understand the concepts and why they chose to put elements in certain positions and such. You can see the rest of the rejects here.

1 comment:

  1. When I looked at the development of Obama logo, I was amaze. The rainbow of hope walking into the promise land has powerful feeling of hope. The development of the logo did not happened over night. It took time. I must remember it takes time to develop a logo.

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