3 years ago
Tuesday, May 26, 2009
I always find it interesting when a well designed logo has multiple layers. It shows that the designer was not only designing aesthetically, but also semiotically. Even though some of these are only cool looking, others have deeper meanings. For example, the Museum of London logo is made up of what appears to be different colored transparencies. In reality, each shape symbolizes the shape that London once had. The schizophrenic one cracks me up because the designer used simple imagery to portray two different emotions at the same time. You can check out the rest here.